A company uses an AI that is supposed to analyze customer reviews.
The goal is to quickly identify positive feedback and use it for marketing purposes.
The AI automatically filters out negative or neutral reviews.
Thus, only the best comments are supposed to be displayed on the website.
At first, this seems to work well.
The marketing department is pleased with many positive quotes.
But soon product managers notice a problem:
Important criticism that points to real defects is ignored and no longer appears.
As a result, weaknesses remain undiscovered and are not fixed.
The company wonders: Why does the AI only see the positive and ignore critical voices?
Question:
Why can an AI that analyzes customer reviews systematically ignore negative or critical content?
Solution follows tomorrow.